Providing local newspapers with good photographs can go a long way
toward getting your story into print. When you lack either the time or the
manpower to receive photo support from a higher headquarters, your UPAR or
other designated person can step in and fill the bill. Thanks to the
technology of point-and-shoot 35 mm cameras and the availability of many
commercial photo developing outlets, much of the mystery has been removed
from taking good photos. And in a growing number of places, digital still
picture photography is revolutionizing the process. But easy-to-use
cameras still require some care and practice.
First, a good photograph must meet certain
technical standards. To be used in a newspaper or magazine, a photo must
be in sharp focus - no exceptions. The photo should have a good range of
contrasts, that means it should not look washed out or muddy. And since
most photos are printed in color, the colors should be rich and
vivid.
Second, a photo must have eye appeal. It should
grab your attention and the attention of a reporter or editor who makes
the decision on whether it is published or not. From the smallest weekly
newspaper to a big city daily, all papers want to publish photographs with
visual stopping power. Don't settle for second best.
Third, a photo must serve the purpose of
illustrating the story you are telling. If your story is about a change of
command, a good head and shoulders picture of a new commander illustrates
the story, probably much better than a group picture of the unit's senior
leadership, or the customary "passing the flag" picture. If your unit has
received new equipment, take photos of the equipment in action, not in a
parking lot or resting on the armory floor.
Any subject - a person, equipment, or training area - can be
photographed in an unlimited number of ways. Each picture will give a
different impression of the subject. Close-ups can be very powerful
images. Taking a photo at an unusual time or day or during stormy weather
can add additional impact to a photograph and increase your chances for
having it published. Armed with a dependable camera and plenty of film, a
good photographer needs to develop his or her ability to observe the
action and decide how best to tell a story with one or more photographs.
Be willing to experiment, be willing to practice, and ask for help from
professionals.
Here are more tips:
For low-cost training, cut a 4"x5" rectangle in the
middle of a piece of cardboard that is the size of a sheet of
stationery. Look through the opening with one eye to "see" what your
finished photo will look like. By shifting the frame back and forth,
vertical and horizontal, you can quickly visualize what kind of scene
your camera shots will capture.
Look for informal or unrehearsed scenes. Posed pictures
look "posed" and don't have the stopping power that will catch an
editor's eye. Since you can't always take pictures without others
noticing, spend a few moments with your subjects to put them at ease as
much as possible.
Beware of things in the background of your photos.
Is a tree branch or howitzer barrel "growing" out of the back of the
head of your subject? And be aware that it is hard to see troops in
camouflaged uniforms when they are posed against trees and shrubs.
That's the point of military camouflage, but there are times when you
must avoid it with news photography. Shoot from a lower angle and make
the sky your background, or search for other viewpoints that reduce the
chance your subjects will blend into the background too much.
Take a few moments for a "safety check" of your
subjects. Are they in a proper military uniform? Are they working with
equipment or weapons in an approved and safe manner? If you must, put
things in order before you take the picture. It is unreasonable to make
every scene appear inspection-ready, but be sensible.
Don't crowd a photograph
with people or subjects. A flexible limit of four or five people to a
shot should be the maximum. And in your finished prints, each person's
face should at least be the size of a dime for it to reproduce well in a
newspaper.
Avoid grip-and-grin photos for newspapers. They're
just fine for scrapbooks, but most editors avoid these photos at all
costs. If a person is receiving an award for a job well done, the best
photo is a picture of the soldier or airman on the job.
Fill the viewfinder of your camera with the subject
you want published in the paper. This means getting as close to the
action as is safely possible. When you move in close, take the picture.
Then move in closer and take one more.
Watch the horizon when you are shooting indoors.
Unless you are trying to dramatize the action, the horizon should be as
level as it is in nature. If the picture isn't straight, it marks you as
a beginner and reduces your chances a photo will be
published.
Speed is important. Your photos and articles should
be delivered to a newspaper, together, as quickly as possible. The news
value of a story and pictures is very perishable. This often means
meeting deadlines in hours, not days, and certainly not from one month's
training assembly to another. If you can, use e-mail to deliver your
products.
Avoid the temptation to flood a newspaper office
with prints. Don't be skimpy, but send only your very strongest photos.
If it is necessary, especially with pictures of equipment or events that
a non-military journalist might not understand, include some background
information that explains why certain photos are more important than
others, but let the editor decide which ones to print.
Every photograph must have a caption. Take extra
care to ensure that names are spelled correctly and that equipment or
the action in the photo is adequately
described.
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